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Holiday Me*
Campaign
VP, Head of Creative: Dana Marinovich
Video
Advertising Lead: Amy Silver
Fashion Director: Lauren Blane
Agency: The Martin Agency
Creative Director: Patricia Ortiz
Stylist: Cristina Ehrlich
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Photo
Creative Director: Jaye Riedinger, Amy Osburn, Taylor Muna
Creative Director, Voice: Jeanine Celeste Pang
Styling Director: Jenny Kang Bishop
Assoc. Creative Directors: Sylvia Tewes, Nick Perrotta
Styling: Olga Litmanovsky, Lynda Li, Ashley Ording
Photographer: Phillip Messman, Anna Palma
Production: AIR Productions
Creative Director, Design: Daniel Kent
Design Director: Jen Shuman
This season, Old Navy celebrates the beautiful contradictions of the holidays with Holiday Me — a campaign that embraces the many versions of who we are during the most festive time of year. Because the truth is, holiday you can’t be summed up in just one look, one mood, or one moment.
Holiday Me is the introvert curled up on the couch in the coziest fleece — and the extrovert dancing on the table in sequins. It’s dressing to impress for the family photo, then slipping into a jingle jammies for a movie marathon. It’s the joy of showing up for chosen family and family-family, the quiet magic of traditions, and the unapologetic fun of being fully, authentically you. Through expressive styling and spirited storytelling, Holiday Me invites everyone to lean into their multitudes — because this season isn’t about choosing one vibe, it’s about celebrating them all.
The TV Campaign features Natasha Lyonne... and Natasha Lyonne in an unexpected comedic twist on these multitudes.





































